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Case Studies

Explore how PPCC used the CarbonCrop platform.

These case studies show how PPCC is using the CarbonCrop platform to turn data into action. From helping landholders uncover ETS potential, to prioritising support where it has the greatest impact, each example highlights real outcomes achieved through practical tools, clear insights, and strong relationships with farmers on the ground.

Explore the case studies below to see how these insights have translated into measurable results, stronger engagement, and real momentum across the catchment.

From Forest to Funding – Helping Landholders See ETS Potential

The challenge
Many landholders were unaware that their native forest could be eligible for the ETS, meaning potential income was being missed and engagement was slow to build.

Key outcomes

  • Over $60,000 per year in ETS-eligible native forest identified within 3 months

  • Significant areas of eligible forest now moving toward ETS registration

  • PPCC exceeded its annual landholder engagement targets within four months

Prioritising ETS
Support Where It
Matters Most

The challenge
With limited coordinator capacity, PPCC needed a way to focus support where it would deliver the greatest impact, without slowing momentum across the catchment.

Key outcomes

  • Coordinators focused effort where it could unlock the most value

  • Time was prioritised on farms with the highest potential

  • Demand was managed without overwhelming staff or losing momentum

Exceeding MPI Milestones – Driving Membership with CarbonCrop

The challenge
PPCC needed a way to meet MPI membership milestones while offering landholders something practical and meaningful, not just information.

Key outcomes

  • PPCC exceeded its MPI membership milestone target in record time

  • New members received tailored insights into their ETS potential

  • Landholders shifted from curiosity to action, building trust and momentum

Making Carbon Real: From “What Have I Got?” to “What Could I Have?”

The challenge
Many farmers struggled to see the value of scattered native forest and felt uncertain about what carbon opportunities were possible on their land.

Key outcomes

  • Farmers began actively exploring ETS options

  • Native forest was seen as an opportunity, not a barrier

  • Some landholders started planning to connect blocks and restore marginal land

  • Engagement deepened through live, farm-specific conversations

What our partners say

The results in these case studies are backed by the experiences of the people working alongside PPCC on the ground. From farmers and coordinators to partners and funders, these testimonials share real perspectives on what it’s like to work together and the impact this work is having across the catchment.